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dhellodemola

About

I’m Ademola Onasoga, known online as hellodemola. I’m an AI product engineer: I build the software, and I decide where AI makes it better.

For a decade I’ve built products across fintech, remittance, healthcare, e-commerce, edtech, real estate and legal. I’ve been the engineer in the code and the engineering manager responsible for the team and the deadline. That second role taught me to care about what the business gets, not just what ships.

Today I’m co-founder of Yousure, I work as a software engineer, and I take on a small number of client projects on web and mobile. If you have a product to build or an AI idea to test, I’d like to hear about it.

Ademola Onasoga

Experience

  1. Now

    Co-founder · Yousure ↗

    Leading product and engineering for a health insurance marketplace and a SaaS workspace for insurance brokers: web apps, admin, API and data.

  2. Now

    Software Engineer · Independent and client work

    Building software products for clients, from first prototype to production.

  3. Before

    Engineering Manager · Enyata

    Led engineering teams shipping products for clients, and mentored founders and developers through the Enyata start-up bootcamp.

  4. Across a decade

    Frontend and product engineer · FinTech, remittance, healthcare, e-commerce, EdTech

    Built and shipped web products end to end, working closely with product, design and business teams.

Ademola with developers at a start-up bootcamp

Community

Teaching makes me a better builder

I’ve mentored developers through the Enyata start-up bootcamp, and I share what I learn on YouTube and in articles. Explaining something clearly is the best test of whether you understand it, and clients get the same clarity.

Watch on YouTube ↗

Toolkit

AI

LLM APIs (Claude, OpenAI)Retrieval (RAG)Agents and tool useEvals and guardrails

Web

Next.jsReactTypeScriptTailwind CSS

Mobile

React NativeExpoiOS and AndroidApp Store and Play releases

Backend

Node.jsExpressNestJSPostgreSQLPrisma

Delivery

VercelCI/CDTestingTeam leadership

For recruiters

The short version

Focus
AI product engineering; full-stack web; iOS and Android apps
Experience
10 years, including engineering management
Current
Co-founder, Yousure · Software Engineer
Previous
Engineering Manager, Enyata
Core stack
TypeScript, React, Next.js, React Native, Node.js
Works
Remote, with teams in Nigeria, the UK and beyond
View LinkedIn ↗Schedule an intro

CV available on request.